In the little more than a decade I’ve spent as a community manager and social media strategist, I've worked everything from skincare to cheese snacks to social networks to wireless carriers to America's favorite khaki pants all the way into the land of virtual reality.

My passion is immersing myself in brand culture in order to communicate effectively, with passion and authenticity.

I know the difference between "their", "there", and "they're", but I generally prefer "thar".

Graduated from San Jose State University with a B.S. in advertising and a minor in creative writing. 

Outside interests include learning TikTok transitions, mukbang ASMR videos, games, hosting trivia, and eating breakfast for dinner.

I run an anti-arugula Tumblr called Not Today Arugula and occasionally sass people who @ me accidentally on Twitter.

P.S. It's pronounced "CHEE-hill".